Appointment scheduling apps — what they are and why your business needs them

According to a recent study, the global appointment scheduling software market is expected to grow at a CAGR of 9.8% during the period between 2017–2021. The study was conducted with an objective combination of primary and secondary information, including input from key industry stakeholders.

Appointment scheduling applications are increasingly popular among companies that use them to automate scheduling tasks. Such systems can be used to arrange all kinds of meetings and appointments.

What are appointment scheduling apps and why you should care?

If you’re running a small business and schedule meetings with your customers, consider implementing an online appointment scheduling software. The best examples on the market like Booksy.com offer features such as appointment reminders, employee and customer management, integration with the most popular calendar software, as well as payment and revenue processing.

Most platforms provide mobile compatibility as well. In fact, with the mobile usage growing on the global scale, mobile applications for scheduling appointments are on the leading edge of this niche.

Why should businesses use appointment scheduling apps?

These solutions offer smart integrations with employee and customer data, helping small businesses gather and make sense of data about their staff and customer base.

It’s easy to assign particular employees to customers with the help of such applications. Moreover, they’re often equipped with calendar systems that can be linked to the central database and offer businesses the ability to evaluate calendar data and analyze their operations.

Appointment scheduling apps help to attract and retain customers because they can easily schedule an appointment for services and enjoy a better user experience. Offering customers the ability to schedule an appointment anytime and from anywhere without having to wait for normal business hours is a huge gain for small businesses. You’ll get to attract more people to your offer — all it takes is typing “hair salon orlando” to get a page full of relevant results, with your business among them.

Since the software automates the scheduling work, it will leave your employees free to focus on what matters most: generating revenue by servicing more customers every day. Such solutions also eliminate the risk of errors such as double booking appointments that may cause customer frustration and reduce the efficiency of your staff.

It’s easy to schedule and reschedule appointments without wasting any time. The software is able to track forthcoming appointments and automatically send notifications via email or text message to remind customers about their appointments. That helps to minimize no-shows and allows you to make the most of your employees’ time. You can also serve your customers special deals and promotions through these apps at the most relevant moments.

The growing mobility trend among these apps is another indication of their value to small businesses that want to reach customers through mobile devices.

There is no reason why your business shouldn’t take advantage of an appointment scheduling app. It minimizes losses from scheduling errors, helps your customers book appointment comfortably, and boosts their satisfaction, helping your business to become more profitable.